The Journal

One of the things I've learned building Buried N Kulture is that you never know where your work will end up.

We sponsor The Flip Podcast, a platform that sits down with DJs from all over the country. Every guest leaves with a Buried N Kulture hat. It's something we've done simply because we believe in supporting people who move culture forward.

One day I was scrolling Instagram and stopped on a random video.

I looked a little closer and thought,...

Everybody Wanna Be Down With The South wasn't created in a boardroom. It started during a conversation with my cousin back home in Alabama.

At the time, I had been building Buried N Kulture for seven years. I was proud of what I'd created, but if I'm being honest, I felt stuck. The brand wasn't evolving the way I knew it could, and I wasn't sure where to take it next.

She said to me over the phone,